Hjelpelinjen is an anonymous hotline for people with a gambling addiction. The main focus is to provide information about treatment options as well as financial guidance. We have designed the brand identity for Hjelpelinjen and their new website. The logo symbol is inspired by how life can take turns in different directions, and how Hjelpelinjen can help people to get their life back on track.
The symbol, the illustrations and the icons are all based on an illustration using just one line. The main focus of the website is creating a content-related site, telling real-life stories visitors can relate to.
Client — Hjelpelinjen: Identity, illustrations, icons and website
